Oasis Reunites in New Adidas Originals Campaign: Watch the Iconic Reunion

Celebrate the Oasis reunion with Adidas Originals in a fresh campaign featuring classic tracksuits and iconic moments.

Oasis and Adidas Originals Team Up for an Epic Reunion

Oasis fans, brace yourselves! The legendary band has come together once again for an exciting new advertisement campaign in collaboration with Adidas Originals. This thrilling reunion ad dropped recently, sparking excitement as Noel and Liam Gallagher prepare for their upcoming reunion tour.

Oasis reunited in Adidas Originals for a fresh, stylish campaign.

In this campaign, fans can snag Adidas Originals gear inspired by the band’s iconic style — think Firebird tracksuits, raglan sleeve jerseys, bucket hats, and coach jackets. Liam Gallagher rocks some of these pieces in the ad, blending classic fashion with a modern edge.

The Build-Up to the Big Reveal

Both Oasis and Adidas built up the hype throughout the day by sharing teasers on social media. A clip captioned “Original Forever. All will be revealed,” urged fans to watch closely and tune into Channel 4 at 9 PM for the big unveiling.

The ad itself runs for about three minutes and delivers a nostalgic punch, featuring the 1994 hit “Live Forever.” It combines vintage footage from epic shows at Knebworth and Heaton Park with new shots of the Gallagher brothers wearing Adidas gear. The video culminates with both Liam and Noel appearing together onscreen, marking a historic moment for fans.

“After 30 years of shared history, Adidas Originals and Oasis join forces to celebrate an undisputed connection rooted in music, fashion and British identity,” the campaign description reads.

— adidas UK

Adidas Originals x Oasis celebrates a timeless blend of music and fashion.

Watch the Oasis x Adidas Originals ‘Original Forever’ Campaign

Catch the full ad below and soak in the journey from city streets to stadiums, ’90s anthems to today’s style:

This campaign doesn’t just celebrate Oasis’s past; it breathes new life into their style with a collection that includes:

• Firebird tracksuits
• Classic jerseys
• Coach jackets
• Raglan sleeve jerseys
• Bucket hats

Each piece is designed to honor the band’s legacy while fitting perfectly into today’s fashion trends.

Behind the Scenes: Filming and Fan Reactions

Filming took place in a London pub earlier this spring, where neighbors reportedly weren’t thrilled by the noise during the shoot. The Gallagher brothers were spotted at the Mildmay club in London’s Newington Green on April 24, fueling rumors of a secret show. However, Liam Gallagher clarified on X (formerly Twitter) that no live music was played during this session.

Noel Gallagher confirmed in a TalkSport interview that he and Liam had met up recently and were in great spirits, saying, “He’s great. I was with him yesterday actually. He’s alright, he was on tip-top form. He can’t wait – none of us can wait.”

A glimpse of Oasis sharing moments from their reunion journey.

Get Your Hands on the Oasis x Adidas Originals Collection

If you’re eager to rock the classic Oasis look before the reunion tour kicks off, Adidas is making it easy. The collection is available in Adidas stores, online at adidas.co.uk and oasisnet.com, and at the band’s live shows this summer.

For fans in the UK and Ireland, pop-up stores will open across major cities starting June 20. Locations include Manchester, Cardiff, London, Edinburgh, Dublin, and Birmingham. Tickets to access these pop-ups are available online.

Stay Tuned for Oasis Live 25’

The Adidas Originals x Oasis campaign, titled "Original Forever," is more than just an ad—it’s a celebration of a legendary band and their lasting impact on music and style. As the band gears up for their highly anticipated Live 25’ tour starting July 4, this collaboration perfectly bridges the past with the present.

What’s your favorite Oasis era style? Are you ready to sport the new Adidas Originals collection at the reunion tour? Share your thoughts!

FAQs

• What is the name of the Adidas campaign featuring Oasis?
  The campaign is called "Original Forever," celebrating the band’s legacy with Adidas Originals.
• Which Oasis song features in the Adidas ad?
  The iconic 1994 hit “Live Forever” plays throughout the advertisement.
• Where can I buy the Oasis x Adidas Originals collection?
  Items are available in Adidas stores, on adidas.co.uk, oasisnet.com, and at the band’s live shows.
• Are there any pop-up stores for this collection?
  Yes, pop-up stores open across the UK and Ireland starting June 20 in cities like Manchester, London, and more.
• When does the Oasis reunion tour start?
  The Live 25’ reunion tour kicks off on July 4.

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