Bang & Olufsen Unveils the Beosound Premiere: A $5,000+ Soundbar That Outshines Your First Car

Experience the bold blend of art and audio with Bang & Olufsen’s Beosound Premiere, a soundbar that redefines luxury sound and design.

A Soundbar That Feels Like a Spaceship Has Landed

Walking into a room with the Bang & Olufsen Beosound Premiere soundbar is like spotting a sleek spaceship among a sea of toasters. This isn't your typical audio accessory that quietly hides under your TV; it’s a statement piece, a sculptural marvel crafted from pearl-blasted aluminum. Just picture a slab that looks as if it was milled directly from a futuristic ingot—sleek, polished, and impossible to ignore. And yes, it comes with a hefty price tag of around $5,000 (about £3,900), which might be more than what many of us paid for our first car. But hey, if you’re the kind of person who buys a soundbar to make a statement, bargain bins probably aren’t on your radar.

Design: Where Art Meets Innovation

The Premiere’s design is the real star, born when industrial designers are given free rein and a non-flinching budget. At the heart of this masterpiece is an up-firing tweeter that sits proudly like a rare jewel, surrounded by exactly 1,925 precision-machined perforations—an elegant nod to the year Bang & Olufsen was founded. This isn't just decoration; it’s a celebration of legacy.

The aluminum chassis isn’t only about aesthetics. Inside, it cradles ten custom drivers, including four racetrack-shaped woofers and a tweeter that looks more museum exhibit than speaker component. Side-firing and up-firing drivers peek through the design, letting you know this soundbar isn’t trying to be invisible. Lighting adds another layer of drama: 90 LEDs pulse and shift with your volume and adjustments, turning your sound system into a light show that matches the rest of your smart home’s flair.

Performance That Matches Its Striking Looks

You might expect all that design flash to sacrifice real sound quality—but the Premiere surprises. It offers ten amplifiers pushing 70 watts to woofers and 50 watts to other drivers, covering a frequency range from a deep 32 Hz up to a crisp 23 kHz. This soundbar supports Dolby Atmos 7.1.4 decoding and features Bang & Olufsen’s proprietary True Image algorithm.

The company calls their soundstage innovation Wide Stage Technology, which promises to create audio that feels wider than the soundbar’s actual size — simulating a full surround system without extra speakers. At a maximum output of 102 dB at 1 meter, it can fill a room with volume, but the true challenge lies in its ability to deliver crystal-clear dialogue and precise spatial separation that audiophiles crave.

Connectivity That Keeps Up With 2025

As a flagship for 2025, the Premiere boasts a suite of modern connectivity options, but with Bang & Olufsen’s signature twists. HDMI eARC with 8K passthrough is now a given, but the inclusion of an Ethernet switch with three 1Gbit ports is a smart addition for anyone juggling multiple network cables in their entertainment setup.

It supports Bluetooth 5.4 and Apple’s AirPlay 2, but the real gem is Beolink Surround. This feature allows you to wirelessly add more Bang & Olufsen speakers to build a true multi-channel surround system. For the analog purists, the soundbar even supports analog audio via USB-C (with an adapter), giving a respectful nod to those who still treasure their vinyl collections.

And while there’s an option for a voice assistant, you’ll need an external Google device to make it work—Bang & Olufsen prefers you use their dedicated app rather than barking commands at a microphone.

The Price Tag: Luxury or Excess?

Let’s address the mammoth price: £3,900 is no small sum for a soundbar. But when compared to the cost of high-end AV receivers and full speaker setups, which can cost twice as much, the Premiere starts to feel like a justified investment for serious enthusiasts.

Then there’s the Haute Edition, an ultra-limited run of just 25 units priced at a staggering £11,000. This isn’t just a soundbar—it’s a statement of extravagance. Hand-milled with a unique pattern that takes 17 hours to carve, each piece includes a numbered certificate and even a wooden box for the remote. When you shell out this kind of money, you’re not just buying audio gear; you’re acquiring a piece of design history.

Can the Beosound Premiere Justify Its Status?

Beyond being a jaw-dropping conversation starter, the big question is whether the Beosound Premiere can stand tall as a soundbar in a market filled with highly competent, budget-friendly models. Bang & Olufsen’s legacy promises products where form and function marry perfectly. The Premiere’s spatial audio magic and breathtaking design are its trump cards, but whether that will convince most buyers to part with their hard-earned cash is another matter.

Still, for those who view soundbars not just as gear but as essential pieces of their home’s aesthetic identity, the Beosound Premiere could be the ultimate centerpiece.

Ready to transform your living space with sound and style? What do you think—is the Beosound Premiere worth its price tag, or just an extravagant indulgence? Share your thoughts below!

FAQ

• What makes the Beosound Premiere’s design unique?
  The Premiere stands out with its pearl-blasted aluminum chassis, 1,925 precision perforations honoring B&O’s founding year, and integrated LED lighting that reacts to sound adjustments.
• How powerful is this soundbar?
  It features ten amplifiers delivering 70 watts to woofers and 50 watts to other drivers, with a max output of 102 dB at 1 meter, covering frequencies from 32 Hz to 23 kHz.
• What audio technologies does the Premiere use?
  It supports Dolby Atmos 7.1.4 and Bang & Olufsen’s True Image algorithm, branded as Wide Stage Technology, designed to simulate a surround sound experience without additional speakers.
• Can I connect other speakers to the Premiere?
  Yes, using Beolink Surround, you can wirelessly add more Bang & Olufsen speakers to create a multi-channel surround setup.
• Is the price justified compared to other soundbars?
  While expensive, the Premiere competes with premium AV receiver and speaker setups, offering a unique blend of sculptural design and advanced sound tech that justifies its positioning as a luxury audio statement.

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